Thursday, March 7, 2013

Required Marketing Manager - Home Furnishings - M.H. Alshaya Co, Kuwait

Marketing Manager Leads the overall marketing activity for the brand, or brand cluster, with responsibility for planning, executing and measuring the overall Annual Marketing Plan. Works closely with senior brand team to ensure that marketing activity supports the overall revenue growth targets of the brand. Collaborates with Corporate Marketing to ensure alignment with Alshaya corporate guidelines and to optimise brand expenditure.

Experience:
    Degree level in Marketing preferred
    Minimum 10 years marketing experience
    Experience of developing marketing plans, advertising and promotions
    Good communication, management and organizational skills
    Fluent written and spoken English
    Written and spoken Arabic is an advantage
    Work experience in retail fashion marketing is preferable

Responsibilities:
    Responsible for planning & implementation of all Home Furnishing brands like Pottery Barn, Pottery Barn Kids, Pottery Barn Teens, West Elm and William Sonoma campaigns including promotional activity
    Collaborates with the Host Team to develop the marketing and advertising plans
    Recommends and coordinates the critical path and delivery of brand promotions
    Build and maintain all Media relationships with Press through local PR events and measurement
    Explore new marketing initiatives through ABL & BTL activities as well as all Social Media Channels
    Responsible for the most cost effective and best quality production of all communication materials
    To act as the communications partner, promoting and developing West Elm and William Sonoma
    To ensure effective communication with agencies in all markets and ensure adherence to agreed procedures, cost agreements and service levels
    Coordinates with Host Operations teams to support the launch / implementation / feedback of marketing initiatives
    Guide supporting team to deliver Marketing services, deliver feedback on budgets according to the Business Plan & make recommendations

Apply Online

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